4 Easy Ways To Get Advertisers On Your Website

Increase your profits with these simple tips on how to attract advertisers.

By Derek Gehl, July 24, 2006

The views expressed by business employees are their own.

If you’re new to the Internet – or just looking for ways to add new revenue to your business – you may want to consider running ads for other companies’ products on your site.

Who wouldn’t want to make any extra money effortlessly? You just put some ads on your site and wait for the money to come, right? Not necessarily.

In order for your site to be attractive to businesses looking for ad space, you need to have a good specialist brand, a lot of traffic, and the promise of good ad placement on your site. However, if you don’t have all of these elements, there are still ways to make money from ads on your site. The simplest – and perhaps the most successful – include:

1. Promote an affiliate product on your site. Participating in another company’s affiliate program is one of the easiest ways to get started with online advertising. Although affiliate links are not technical Adsense Use Revenue Generater ads, they can make you money by promoting the product of others. As an affiliate partner, you earn a commission every time the person you refer buys. To promote sales, you can place a banner on your site that links to affiliated sites, or publish an article in a newsletter about their product.

Different affiliate programs offer different payment options. Some may offer a 10 percent commission on each sale, while others pay up to 50 percent on each sale. You want to shop for the best deal for you and the most suitable for your site. To find good affiliate programs, look at the following directories:

Accompanying programs

Directory of affiliates

Refer-It

Another benefit of online advertising is, in fact, all the subscription revenue of many affiliate programs. They don’t even have their own product! However, this is not a beginner’s strategy, so take the time to look at the different programs before using this option.

2. Use ads targeted to Google AdSense.

Google’s AdSense program allows you to monetize ads on your site by placing targeted text ads generated by Google on your site. Ads appear in rectangular boxes that extend to the sides or across the bottom of the webpage with the words “Google Ads” at the top. These ads are paid for by companies that use Google’s pay-per-click program, AdWords. These ads reflect the content of your site, so if your site sells a book on how to identify real baseball cards, the ads that appear on your site may be targeted at baseball card vendors. As a Google AdSense publisher, you make money every time a visitor to your site clicks on one of the AdWords ads on your site. If you get high targeted traffic – and if those visitors are interested in the products you’re advertising – it can mean a healthy new source of higher revenue for you.